Filson has spent nearly 130 years making waxed-cotton coats and tin-cloth bags for people who work outdoors for a living — prospectors headed to the Klondike, ranchers, the U.S. Forest Service. It does not put its name on things that can't survive the same abuse.

So when Ford announced the 2027 Bronco Filson, the obvious worry was a sticker-and-seat-fabric job: a nice jacket draped over an ordinary Bronco. It isn't. Ford handed this thing the Bronco Raptor's twin-turbo V6 and the entire Sasquatch hardware kit as standard, then wrapped it in the best cabin the nameplate has ever had. And starting this month, you can go see it in person on the multi-city Bronco Filson Tour.

Here's the full breakdown — and why this particular Bronco makes an unusually strong case for a light bar.

The hardware: Raptor engine, Sasquatch standard

This is the part that surprised people. Under the hood is the same twin-turbocharged 3.0-liter EcoBoost V6 that powers the Bronco Raptor — where it makes 418 horsepower and 440 lb-ft — retuned specifically for the Filson. Ford hasn't published final figures yet, but expect something just below Raptor output and comfortably ahead of every other Bronco. It's only the second Bronco ever to get this engine, paired with the 10-speed automatic.

And every single Filson leaves the line with the Sasquatch package standard — none of it optional:

35-inch tires. Ford says they're the largest fitted to any premium 4x4 SUV.

Front and rear electronic locking differentials. Both ends, from the factory.

Fox shocks with internal-bypass technology, custom-tuned for the Filson to soften the ride on pavement without gutting the trail chops.

The full G.O.A.T. terrain suite — seven modes including Baja and Rock Crawl — plus Trail Turn Assist and Trail 1-Pedal Drive for precise slow-speed crawling.

That's not a trim package. That's the real hardware, and it sits on the same high-strength steel ladder frame as the rest of the lineup.

The cabin: "wear in, not wear out"

This is where Filson actually shows up. Quilted perforated leather, woven seat trim modeled on Filson's Rugged Twill, a leather-wrapped dash and steering wheel, and brass accents on the wheel bezel and the G.O.A.T. dial. Ford's stated mantra was that none of it should feel precious — materials picked to age gracefully with hard use rather than scuff and look sad.

The slickest touch: removable Filson-style saddlebags tuck into the doors and rear sport bars, using magnets instead of snaps so you can grab the whole load and go. Add ventilated front seats, heated rears, Bang & Olufsen audio, and acoustic glass that cuts perceived wind noise by nearly 20% versus the 2021 Bronco — making this the quietest Bronco Ford has built. It's still open-air, though: roof and doors come off just like any other Bronco.

Where it sits in the lineup — and why that matters

The Filson slots above the Heritage and Stroppe editions and just below the roughly $82,000 Raptor, with a targeted starting price in the mid-$70,000s (a Ford target, not a final figure).

The distinction between it and the Raptor is worth understanding, because it tells you who this truck is for. The Raptor is built to cross broken desert at speed. The Filson is built to get you to a remote place and be genuinely comfortable once the engine is off. That's a different mission — and honestly, it's the mission most people actually have.

There's history here too. Ford basically invented this formula: the Eddie Bauer Bronco arrived in 1985, and the badge proved so popular it outlived the Bronco itself, spreading to the Explorer, Expedition, and F-150 across a 26-year partnership that ended in 2010. Filson is taking over that role — but capability-first this time.

How to get one

Order books open fall 2026, with vehicles arriving in showrooms early 2027. Six exterior colors: exclusive Field Green Metallic, plus Marsh Gray, Avalanche Gray, Desert Sand, Shadow Black, and Oxford White.

There's also a Bronco Filson First Edition — 2,500 units for North America in exclusive Iron Sands Copper Metallic, with a unique fender badge, Filson-inspired cargo bags, and a serialized console badge. Limited launch trims like this historically hold value well.

And the timely part: the Bronco Filson Tour kicks off this month — a multi-city immersive showcase where you can see the materials and capability in person before ordering opens. Worth catching if it comes near you.

Every one is assembled at Ford's Michigan Assembly Plant in Wayne, the same factory that's built Broncos since the nameplate returned in 2021.

The one thing a $75,000 Bronco still doesn't come with

Here's what struck us reading the spec sheet. Ford gave this thing 35s, lockers at both ends, Fox internal-bypass shocks, Rock Crawl mode, and a cabin built for people who live outdoors. It even ships with onX trail maps accessible through SYNC 4 — the same trail-navigation software Toyota just started bundling with its trucks.

So the Filson can find the trail, and it can absolutely crawl the trail. What it still can't do is light the trail.

Like every factory 4x4 — even a premium one — the Bronco Filson rolls out with headlights engineered for lit highways. The moment you're picking a line through rock at dusk, running a two-track to a remote camp, or setting up in the dark at the end of a long day, factory light runs out fast. That's the gap: a front bumper LED light bar throws distance down the trail, and ditch lights wash the sides where the rocks, ruts, and turnoffs hide.

And frankly, the Bronco's squared-off, upright front end is one of the best canvases in the business for a light bar — the same reason a Defender or a Grenadier looks so right with one. The geometry frames the bar cleanly instead of swallowing it.

Our Ford Bronco LED light kits cover light bars, ditch lights, and pods for 2021–2026 Broncos — bolt-on fitment, no cutting or drilling. And when the Filson lands in early 2027, we'll be ready for it.

FAQ: 2027 Ford Bronco Filson

What engine does the Bronco Filson have?
The twin-turbocharged 3.0-liter EcoBoost V6 shared with the Bronco Raptor, where it makes 418 hp and 440 lb-ft, retuned specifically for the Filson. Ford hasn't released final output figures. It pairs with a 10-speed automatic.

How much will the 2027 Bronco Filson cost?
Ford is targeting a starting MSRP in the mid-$70,000s. That's a target, not final pricing, which will be confirmed when order banks open in fall 2026.

When can you order the Bronco Filson?
Order books open in fall 2026, with vehicles arriving in showrooms in early 2027. A multi-city Bronco Filson Tour begins in July 2026 so buyers can see it in person first.

Is the Sasquatch package standard on the Bronco Filson?
Yes — every Bronco Filson comes with Sasquatch standard: 35-inch tires, front and rear electronic locking differentials, Fox internal-bypass shocks, and the full G.O.A.T. terrain mode suite. None of it is optional.

What is the Bronco Filson First Edition?
A limited launch version — 2,500 units for North America — finished in exclusive Iron Sands Copper Metallic with a unique fender badge, Filson-inspired cargo storage bags, and a serialized console badge.

Is the Bronco Filson more capable than the Bronco Raptor?
They're built for different missions. The Raptor is engineered for high-speed desert running; the Filson prioritizes getting to remote places with serious trail hardware and a far more refined, quieter cabin. Both share the same engine family and 35-inch tires.

Built to hand down

Ford's stated goal with the Filson was a Bronco you'd keep for decades and pass on — the automotive equivalent of a tin-cloth jacket that gets better the more you beat it up. On the hardware, they've backed it up. Add the lighting to actually use all that capability after sundown, and you've got a rig that earns the badge. Putting a deposit down on one? Tell us what color you're picking on socials — and when it's time to light it up, you know where to find us.